About Kevin Schaum
I’m motivated by the process of learning, challenge, experiencing new things, helping those around me and seeing the results of hard work come to fruition. These motivations are persistent in both my personal and professional life, and probably do a pretty good job of explaining how I spend my free time.
When it comes to business, I love developing an understanding of the competitive landscape for a product, brand or company, identifying where the opportunities are and advancing and executing a strategy to realize those opportunities.
I created this site to integrate content from different areas of my life. Take a look around- I’ve filled this site with content from my professional experiences as well as my personal adventures including skiing, climbing and travel. Also, check out what I’ve been up to recently.
I Am A(n)
- Analytics Geek
- Opportunity Realizer
- Idea Generator
- System Maximizer
Skills
- Powerful Affinity for Making Sense Out of Data
- In-Depth Knowledge of Video Ad Serving / Server Side Ad Insertion and Programmatic Advertising- OpenRTB, VAST, OTT, etc
- Strong Proficiency in MS Excel- Particularly in Analytics/Pivot Tables/Reporting
- Tableau and Data Visualization
- Understanding of HTML, CSS
- WordPress Web Design
- Adobe Creative Suite
- Google Apps Administration
- Mac OS / Windows
I Like
- A Good Challenge
- Learning
- Teaching
- Strategy
- Understanding Why
- The Internet As a Means To Engage With Others and Share Information
- Reading (particularly nonfiction)
Interests
- Travel and Exploring World Cultures
- Trail Running
- Photography
- Skiing
- Cycling
- My Australian Kelpie Keetna